Search Engine Marketing

Maximize ROI with Smart PPC

Data-driven search engine marketing — Google Ads, Microsoft Ads, Shopping campaigns, Performance Max, and conversion optimization that turns ad spend into measurable revenue.

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CPC ₹8.50
Quality 10/10
Imp. Share 78%
Search Campaigns Shopping Ads Display & YouTube App Campaigns Microsoft Ads Smart Bidding Landing Pages CRO Search Campaigns Shopping Ads Display & YouTube App Campaigns Microsoft Ads Smart Bidding Landing Pages CRO
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PPC Clients
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Average ROAS
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Ad Spend Managed
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CPL Reduction
What We Do

Complete SEM Services

End-to-end paid search management — from strategy and setup to optimization and scaling.

Search Campaigns

RSAs, DSA, Smart Bidding strategies, and keyword management for high-intent search traffic across Google and Bing.

Shopping & Performance Max

Google Shopping feed optimization, Performance Max campaigns, and ROAS-focused product advertising at scale.

Display & YouTube

Brand awareness through display networks, YouTube pre-rolls, and remarketing campaigns with audience targeting.

App Campaigns

User acquisition and engagement campaigns across Google App Campaigns, Apple Search Ads, and in-app advertising.

Landing Page Optimization (CRO)

High-converting landing pages, A/B testing, heatmap analysis, and conversion rate optimization for maximum ad ROI.

Conversion Tracking & Attribution

GA4 conversion setup, enhanced conversions, offline conversion imports, and accurate multi-touch attribution.

How We Work

From Audit to Profitable PPC in 4 Steps

A data-driven, ROI-focused process — every rupee accounted for.

01

Audit & Strategy

Account audit, competitor analysis, keyword research, audience mapping, and a data-driven PPC strategy with clear KPIs.

Week 1
02

Campaign Setup

Account restructuring, campaign builds, ad creative, landing pages, conversion tracking, and bid strategy configuration.

Week 2–3
03

Optimization

Continuous bid optimization, A/B testing, keyword refinement, audience tuning, and budget reallocation for maximum ROAS.

Ongoing
04

Monthly Reporting

Comprehensive performance reports, insights, recommendations, and strategic planning for the next optimization cycle.

Monthly
Why TPROSYS IT

PPC That Pays for Itself

We treat your ad budget like our own — every click tracked, every conversion measured, every rupee optimized.

  • ROI-first approach
  • Data-driven optimization
  • Conversion-focused
  • Transparent reporting
  • Dedicated account manager

5x Average ROAS

Our campaigns consistently deliver 5x or higher return on ad spend through intelligent bidding and optimization.

Smart Bidding Mastery

Deep expertise in Google's Smart Bidding algorithms — tCPA, tROAS, Maximize Conversions — for automated optimization.

Full-Funnel Strategy

From awareness through display and YouTube to conversion through search and remarketing — complete funnel coverage.

FAQ

Frequently Asked Questions

Quick answers about PPC, budgets, and campaign management.

Both serve different purposes. Google Ads delivers immediate, targeted traffic with measurable ROI. SEO builds long-term organic visibility. The best strategy often combines both — Ads for quick wins and testing, SEO for sustainable growth.
ROAS varies by industry, but our clients typically achieve 4–8x ROAS after 3–6 months of optimization. E-commerce often sees higher returns, while B2B may focus on cost-per-lead. We set realistic KPIs based on your specific business model.
Absolutely. Google Shopping ads typically deliver 20–30% higher conversion rates than standard text ads for e-commerce. We optimize product feeds, titles, images, and bidding to maximize shopping campaign performance and ROAS.
Yes. Custom landing pages optimized for conversion are critical for PPC success. We design and build landing pages with fast load times, clear CTAs, A/B testing, and heatmap analysis to maximize conversion rates from your ad traffic.
Let's Talk

Ready to Scale with Smart PPC?

Tell us about your business and advertising goals. Our PPC experts will get back to you within 24 hours with a free audit and strategy.

Get a PPC Audit

No obligation — just a clear plan to improve your ad performance.